These prices are for generic agencies ONLY. For agencies that have rebate deal, e.g. Amobee, please check the Agency Rate Cards

Definitions & Rules

Please add 25% to the Enter in BP rate as well as the price quoted to the customer to account for additional cost in using state and carrier targeting. If you require both state and carrier targeting the uplift is 50%.

  • POA: Price on Application
  • Enter in Big Picture: This is the rate you use on the INTERNAL version of the IO. It shouldn't ever be shared with anyone externally.
  • Floor: This is the lowest rate at which you can sell this product. If you need to go below this rate you'll require approval from both your SSM and Rob
  • Aim For: This is the rate at which we should be selling our inventory in general.
  • Rate Card: This is the rate which is the full price of the product. Used mostly as a comparison rate to show the discount the agency receives

ALL PRICES ARE IN USD

We do not support non-English campaigns

Product Guide

Click here for the Product Guide

Premium

All prices are CPM unless otherwise stated

Next-Gen Ad Formats

Here is the list of all the Next-Gen Ad Formats available in SG:

The Cube

Product Media Format Price Model Enter in BP Sales Floor Aim For Rate Card
ROC (Entertainment, Gaming, Music, Sports, Technology) Mobile & Tablet The Cube CPM $8.00 $11.00 $15.00 $30.00

The Video Loop

Product Media Format Price Model Enter in BP Sales Floor Aim For Rate Card
ROC (Business Finance Money, Real Estate) Mobile & Tablet The Video Loop: Banner CPM $10.00 $14.00 $20.00 $40.00
The Video Loop: MREC CPM $10.00 $14.00 $20.00 $40.00
ROC: Other Available The Video Loop: Banner CPM $8.00 $11.00 $15.00 $30.00
The Video Loop: MREC CPM $8.00 $11.00 $15.00 $30.00
RON The Video Loop: Banner CPM $6.00 $8.00 $12.00 $24.00
The Video Loop: MREC CPM $6.00 $8.00 $12.00 $24.00

Site Buy

May be open to Sponsorship

Product Media Format Price Model Enter in BP Floor Aim For Rate Card
Yahoo SEA TBC TBC CPM POA POA POA POA
Fanatix Mobile Standard Banner CPM $3.00 $4.00 $6.00 $12.00
Mobile Rich Media (HTML5) CPM $4.00 $6.00 $8.00 $16.00
Tablet Standard Leaderboard CPM $3.00 $4.00 $6.00 $12.00
Tablet Rich Media (HTML5) CPM $4.00 $6.00 $8.00 $16.00
Future Mobile Standard Banner CPM $3.00 $4.00 $6.00 $12.00
MREC CPM $4.00 $6.00 $8.00 $16.00
Mobile Rich Media (HTML5) Banner CPM $4.00 $6.00 $8.00 $16.00
Expandable CPM $4.00 $6.00 $8.00 $16.00
MREC CPM $6.00 $9.00 $13.00 $26.00
Tablet Standard Leaderboard CPM $4.00 $6.00 $8.00 $16.00
MREC CPM $4.00 $6.00 $8.00 $16.00
Tablet Rich Media (HTML5) Leaderboard CPM $4.00 $6.00 $8.00 $16.00
Expandable CPM $4.00 $6.00 $8.00 $16.00
MREC CPM $4.00 $6.00 $9.00 $18.00